Help write a greener future! Read more about our collaboration with WoodYouCare.
- 01/11/2024
- 12:00
- Stationsplein 90, Utrecht
AI Masterclass
Discover how AI is transforming your field. Learn the most relevant tools and techniques to get a head start in your career.
Speaker
Jessie de Booij
Jessie is a dynamic, digital jack-of-all-trades and founder of DigiJes, with decades of expertise in digital content marketing. Known for her inspiring and interactive trainings, she makes complex topics accessible through practical tips, relevant cases and up-to-date insights. She not only enthusiastically shares her knowledge and experience, but also creates the perfect foundation for you to grow your business. Discover the world of Content Marketing with Jessie and experience her energy and the fun she brings to every training!
Rainish Lalai
Rainish Lalai has over 15 years of experience in data-driven leadership, transformation and revenue management. He helps organizations use data and technology to achieve strategic goals and improve performance. With his years of experience, he can rightly be called an AI expert, and he likes to share this knowledge in his trainings.
Rose Verkerk
Roos helps companies create an authentic employer brand. Her number one tip: always start with the why question. In other words: why do people want to work for you? If you know the answer to that question, your plan will come to life. Roos prefers to work for companies with a rock-solid vision. She often visits her clients, but also likes to work from her home office.
Marlon Augustine
Marlon is a UX designer with a background in web design and search engine optimization. He has been at the helm of First Aid Marketing for almost ten years. With targeted advice on conversion, SEO, UX and visual design, he helps organizations and entrepreneurs grow online. During his training courses, he shares his knowledge and experiences with his students. In this way, he will guide you through the world of UX design.
Gerwald Radsma
Gerwald is a multimedia artist. For over ten years he has been teaching at the prestigious Photo Academy in Amsterdam, where he also coaches artists. In 2012 he obtained his certificate as an official Photoshop expert at Adobe. What he likes most about being a trainer? That he sees his students grow and develop.
“⏳ Earlybird rate | First places for €295, then €350”
About the event
Organizer
Competence Factory is the future-proof Creative Business School. With great attention to quality and service, they have been preparing professionals for their future jobs for over thirty years. Today, they are still a trendsetter with training and education in Online Marketing, Web Design, UX Design and Design Thinking.
Products
During this masterclass, you'll be immersed in the most important trends and developments surrounding this groundbreaking technology. The program consists of four main themes: Creatives & Web Design; Innovation & Communication; Online Marketing; and HR & Recruitment. You'll leave with in-depth knowledge and practical skills that will be useful in your field. Mastering AI will give you an edge, both now and in the future.
Harm Teunisse, an innovative keynote speaker, will open and close the day with his keynote, "The State of AI," which will surprise, inspire, and motivate you. Harm is a creative strategist with over 25 years of experience in media and creative work. He has worked for well-known brands such as Veronica, CJP, BNNVARA, VodafoneZiggo, Basic-Fit, and ABN AMRO. He describes himself as an AI optimist with a mission: to ensure that people optimally utilize their creative talent, with the help of AI.
Program
12.00 Walk-in and lunch
12.30 Keynote Harm Teunisse: The State of AI
13.15 Session 1 – choice of:
- AI Image Creation
- Creating Chatbots and Smart Agents
- AI for advertising
- Recruitment tools
14.00 Session 2 – choice of:
- Create Website
- AI Copywriter
- AI for online marketing
- Virtual Assistant
14.50 Session 3 – choice of:
- Prompts for Creatives and Web Development
- Prompts for Image generation & music
- Prompts for marketing
- Prompts for HR and Recruitment
15.40 Session 4 – choice of:
- AI for UX and Conversion
- Brainstorming and Research with AI
- AI for branding
- AI using Copilot to increase personal effectiveness