Eddie Boeve

Eddy founded one of the first full-service internet agencies in the Netherlands in 1994, later Satama Interactive Amsterdam. Looking for new working models, he started a freelance firm in 2004, currently the leading agency for online professionals in the Netherlands. As co-founder, he now follows his passion for content in Booming: helping organizations to effectively improve their online presence, for example by understanding the psychology of the consumer in the digital world and applying it online. Eddy is just as happy to do this for profit as not-for-profit. As a conversion specialist, he not only helps organizations to immediately improve their effectiveness, but also trains online departments to structurally use usability improvement, conversion optimization and A/B testing in the organization.